Visibility and search engines simply belong together. Because if a beautiful modern website is not seen, it will not be used. In order to increase visibility, especially on Google, search engine optimization (SEO) can make an important contribution. Various measures are carried out that have a strong positive influence on the ranking in the search results of search engines such as Google.
For example, the targeted use of keywords in the most important HTML tags serves as a translator for the search engine, as it allows it to understand the content and intent of your website in the first place and thus establish the link between a search query and the display of the appropriate website content. In addition to classic on-site SEO, i.e. the optimization of the content on your website, search engines are constantly focusing on new and important metrics.
In addition, loading speed, the use of best practices and the implementation of responsive layouts are also playing an increasingly important role in ranking in search results. In addition, the presentation in the search results or the presentation in social media can be influenced. This ensures that your page or link is not only displayed, but also visually appealing. This increases the willingness of users to actually visit your website.
We have mastered the optimization of a website in all areas and can thus maneuver your website into the front ranks of user and search engine perception. In close coordination with you, we optimize the texts and content of your website and build in the necessary technical requirements so that a search engine understands your site and displays it for the important search queries.
What is SEO?
SEO is the abbreviation for Search Engine Optimization, i.e. the optimization of your website for search engines. With the right SEO measures, you can improve your website’s ranking in search engines.
What does SEO involve?
There are many ways to increase the ranking of your website. The most important requirements are: interesting and optimized content, optimized source code (on-page SEO) and relevant backlinks (off-page SEO).